Who will shine at the 2024 Paris Olympics?

The rise of athletes beyond the sports arena

The 2024 Paris Olympics are not just about winning medals; they are a stage where athletes can transform into global icons. From Allyson Felix to Michael Phelps, many have transitioned from sports phenoms to worldwide sensations, often finding their way into the entertainment industry. Take Simone Biles, for instance, who stars in the Netflix docuseries Simone Biles Rising. Her pop culture presence makes her far more than just the greatest gymnast of all time. The second half of the docuseries will chronicle her return to the Olympics in Paris, adding another layer to her already compelling story.

By captivating audiences with their eye-catching sports, enthralling TikTok adventures, or deeply inspiring stories, a new generation of athletes is certain to create buzz in this Olympic cycle. Here’s a look at Team USA’s top contenders to become the next stars.

Sunisa Lee: The gymnastics prodigy

Sunisa Lee seized the moment and won the women’s artistic gymnastics all-around gold in Tokyo, keeping the coveted title in Team USA’s hands when expected winner Biles pulled out of the competition. Now she’s back to help USA win the team gold with her remarkable uneven bar routine. Lee has also competed on Dancing With the Stars and on Auburn’s NCAA team, showcasing her versatility and broadening her appeal beyond gymnastics.

Ezra Frech: The paralympic sensation

The paralympic track and field star Ezra Frech is a world record holder, motivational speaker, disability advocate, and social media star—all at age 19. With a growing online presence, the young athlete and Angel City Sports co-founder, who is committed to the University of Southern California, is giving his followers daily life updates in the 100 days until he (hopefully) wins Paralympic gold. His journey is not just about sports; it’s about breaking barriers and inspiring millions.

Ilona Maher: The rugby influencer

Ilona Maher, the returning rugby player, has built a social media army—1.3 million strong on TikTok—by giving behind-the-scenes looks at all things Olympian, including the comical Olympic Village cardboard beds. Her candid and humorous content has made her a fan favorite, and her influence extends far beyond the rugby field. Maher’s ability to connect with her audience on a personal level makes her a unique figure in the world of sports.

Victor Montalvo: The breakdancing pioneer

Breakdancing is making its Olympic debut in Paris, and Victor Montalvo—aka B. Boy Victor—is set to go big alongside his sport. Already famous in the breaking world, Montalvo’s Olympic journey will bring breakdancing to a global audience, potentially transforming the sport’s landscape. His dynamic performances and charismatic personality make him a standout athlete to watch.

Sha’Carri Richardson: The fastest woman in the world

Considered the world’s fastest woman after winning gold in the 100-meter sprint at the World Athletics Championships in 2023, Sha’Carri Richardson’s popularity is rising just as quickly. She’s graced the cover of Vogue and is highlighted in Netflix’s Sprint docuseries. Richardson’s flair and speed on the track, combined with her vibrant personality, make her a compelling figure in the world of athletics.

The broader impact of Olympic stardom

The Olympics have always been a platform for athletes to showcase their talents, but in today’s digital age, the impact extends far beyond the games. Social media, streaming platforms, and global media coverage provide athletes with unprecedented opportunities to build their brands and influence. This new generation of athletes is not just competing for medals; they are vying for a place in the cultural zeitgeist.

As we look forward to the 2024 Paris Olympics, it’s clear that the event will be more than just a sports competition. It will be a showcase of human potential, resilience, and the power of storytelling. Whether through their athletic prowess, social media presence, or personal journeys, these athletes are set to inspire and captivate audiences around the world.

For more information and to watch trailers of the mentioned series and documentaries, visit the following links:

Stay tuned as we follow these incredible athletes on their journey to Paris 2024, where they will not only compete for gold but also for a lasting legacy.