Valkyrae unveils Hihi Studios: A new era for anime-inspired media

A new venture in the world of anime and graphic novels

Top gaming streamer Rachell Hofstetter, widely known by her online alias Valkyrae, has embarked on an exciting new journey by launching her own media company, Hihi Studios. This innovative venture aims to develop and produce intellectual property (IP) for graphic novels, TV shows, and film projects, with a particular focus on anime content.

Strategic partnership with GlobalComix

At its inception, Hihi Studios has secured a co-publishing agreement with the digital comic book platform GlobalComix. This collaboration will enable the studio to fund, creatively develop, and distribute its first IP both physically and digitally. The partnership is set to bring fresh and engaging content to audiences worldwide.

A holistic approach to storytelling

Hihi Studios is committed to a comprehensive approach, releasing shows, merchandise, and products through each IP. The company aims to tell stories that reflect the diverse world we live in, through rich characters, compelling storylines, and relevant themes. By tapping into the global communities of anime and manga, as well as the broader animation ecosystem, Hihi Studios hopes to honor existing cultures while introducing new and innovative series inspired by Japanese anime and manga.

Founding team and vision

Hihi Studios was co-founded by Valkyrae in partnership with her manager, Kai Gayoso. The founding team also includes Gabe Pepe and Madeline McFerren, all of whom are part of Range Media Partners, the agency representing Valkyrae. The studio’s vision is to create narratives with lasting impact in a world of rapid content consumption, connecting audiences with stories and adventures that offer depth and resonance.

Valkyrae’s insights on launching Hihi Studios

The story behind the name

When asked about the name Hihi Studios, Valkyrae shared that it was inspired by her long-standing habit of greeting her community with “hihi” during her streams. She wanted the name to be memorable, welcoming, and to serve as a little easter egg for her fans. The symmetry of the logo also played a role in the decision.

The decision to launch an independent company

Valkyrae explained that while she has had the opportunity to partner with incredible creatives to market their IPs, she felt it was the right time to champion her own ideas. Launching her own company allows her to explore new mediums and create content that resonates with her community. She plans to be deeply involved in this venture for many years to come.

Focus on anime-inspired IP

While anime and animation will certainly inspire Hihi Studios’ projects, Valkyrae emphasized that the company is open to all types of graphic novels, comic books, manga, and anime storytelling. The goal is to create and launch narratives that she herself would be a fan of, with some projects potentially addressing mature themes such as death and war.

Upcoming projects and themes

Hihi Studios aims to develop stories that tap into universal human experiences, exploring themes of self-discovery and personal growth. Valkyrae believes that the greatest stories are those that viewers can relate to on a personal level, and she is committed to entertaining audiences with meaningful and engaging content.

Conclusion

Hihi Studios represents a bold new chapter in Valkyrae’s career, blending her passion for anime and storytelling with her desire to create lasting and impactful narratives. With a strong team and strategic partnerships in place, the studio is poised to make a significant mark in the world of anime-inspired media.

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