New TV production company Osun Group launched by media entrepreneur
A new era in television production
Media entrepreneur and founder of Luti Media, Luti Fagbenle, has unveiled his latest venture: a cutting-edge TV production company named Osun Group. This new entity aims to revolutionize the television landscape by focusing on high-end, compelling content. To spearhead this ambitious project, Fagbenle has appointed Sheila Nortley, the acclaimed producer of “Supacell,” as the head of drama and executive producer.
Comprehensive production framework
Osun Group is designed to offer a robust production framework, featuring specialized teams in various critical areas such as production management, finance, legal, human resources, and IT. This comprehensive approach ensures that every aspect of production is meticulously managed, allowing creative talents to focus on storytelling. Additionally, Osun Group has the capability to finance development and secure production funding through diverse channels, including venture capital, extensive brand relationships, and global partnerships.
Sheila Nortley’s impressive portfolio
Sheila Nortley brings a wealth of experience to her new role at Osun Group. In addition to her work on Netflix’s superhero hit “Supacell,” which has been renewed for a second season, Nortley has also been involved in the adaptation of Harlan Coben’s “Stay Close.” Her new position at Osun Group will not hinder her independent producing endeavors, allowing her to continue contributing to the industry in multiple capacities.
Luti Media’s ongoing projects
While Fagbenle embarks on this new journey with Osun Group, he will continue to operate Luti Media. Known for producing series such as “Maxxx” for Channel 4 and Hulu, and “Blue Therapy” for E4, Amazon, and BET+, Luti Media will maintain its focus on branded content and music videos. This dual approach allows Fagbenle to leverage his expertise across different media formats, ensuring a diverse portfolio of high-quality productions.
Vision for diverse storytelling
“Our vision for Osun is to provide the best home for diverse talent to tell their stories, offering the infrastructure and culturally attuned leadership needed to execute their most ambitious projects,” said Fagbenle. “Sheila’s outstanding track record and dedication to diverse storytelling align perfectly with our vision. Fresh off the success of the hit series ‘Supacell’, the timing couldn’t be better.”
Embracing collaboration and innovation
Nortley echoed Fagbenle’s sentiments, emphasizing the importance of collaboration and innovation in the industry. “This is about collaboration and vision. In an industry that’s become so risk-averse, the biggest risk is not evolving. We’re excited to raise the bar by championing a spectrum of stories, voices, and perspectives, and creating outstanding TV.”
The future of Osun Group
With a strong leadership team and a clear vision, Osun Group is poised to make a significant impact on the television industry. By prioritizing diverse storytelling and providing a comprehensive production framework, the company aims to set new standards for high-quality, compelling content. As Osun Group embarks on this exciting journey, the industry can expect a wave of innovative and culturally rich productions that resonate with audiences worldwide.
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