David Attenborough’s new series ‘Asia’ set to premiere in China
A landmark event for natural history fans
David Attenborough’s latest series, titled “Asia,” is making its way to China, debuting on November 5th across multiple platforms. This much-anticipated release, announced at the Shanghai-London Screen Industry Forum in London, marks a significant step in forging deeper media ties between the UK and China.
Unveiling the seven-part journey
The series, comprised of seven captivating episodes, will be available on Dragon TV and leading streaming platforms like iQIYI, Tencent Video, Youku, and Bilibili. Filmed over an arduous span of nearly four years, “Asia” takes viewers on an epic journey from the serene heights of the Himalayas to the dynamic Western Pacific.
Intriguing wildlife narratives
Throughout these episodes, viewers will be mesmerized by extraordinary wildlife stories. From elephants in Sri Lanka devising cunning ways to stop buses for food, to the unique hunting techniques of sea snakes in collaboration with fish, the series offers an unforgettable peek into the natural wonders of Asia.
Strengthening international media partnerships
Nick Percy, the president of global markets at BBC Studios, highlighted the expansion of the collaborative effort with Shanghai Media Group. This partnership is further solidified with the announcement of a Chinese adaptation of the renowned British crime series “Silent Witness,” which will be titled “Forensic.” This information was revealed during a recent industry gathering, underscoring the growing synergy between British and Chinese media entities.
Highlighting industry achievements
The forum, which has become an annual staple, attracted over 230 industry professionals. Among the notable speakers, Jasmine Pang shared insights on ongoing efforts to enhance the visibility of British content in China. She emphasized the strong Chinese fan base for British films and TV series, pointing to the success of titles such as “The Great Escaper” and “Inside No. 9”.
The significance of strategic collaborations
In attendance were key figures like Li Liyan, the Minister Counsellor of the Chinese Embassy in the UK, and Fang Shizhong, the president of Shanghai Media Group. Their presence at the event highlights the importance of these partnerships in promoting cultural and media exchanges.
Executives and influencers take center stage
The assembly also featured prominent professionals from both the UK and China. These included André Renaud, BBC Studios’ senior VP of global format sales, and Oliver Parker, the acclaimed director of titles such as “Johnny English Reborn”. Their insights provided a broader understanding of the dynamics driving the international screen industry.
Liverpool’s rising prominence
Gary Millar, president of the Liverpool China Partnership, emphasized Liverpool’s growing reputation as a filming hub, second only to London within the UK. This distinction brings attention to the city’s potential in attracting diverse media projects.
Views on global and local storytelling
Jane Turton, CEO of a media giant, stated, “A good story well told, whether domestic or global, resonates universally.” This sentiment echoes the industry’s focus on quality storytelling that transcends geographical boundaries.
Shining a light on cultural understanding
Actors like Lu Yi and Huang Yi shared their thoughts on evolving collaborations, highlighting opportunities in new media and short-form content. They recognized the value of media that delves into China’s rich cultural heritage, offering perspectives that are both fresh and insightful to global audiences.
Next steps in media exploration
Huang Yi further remarked on how international documentaries offer unique cultural viewpoints. Such projects enable audiences to gain a deeper understanding and appreciation of different cultural narratives, thus enriching the global media landscape.
Looking ahead
As the forum concluded, several upcoming projects, including noteworthy Sino-British co-productions, were unveiled. This indicates a forward trajectory for collaborative media efforts, fostering a more interconnected and enriching entertainment ecosystem.
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