Italian
Grupo Globo expands globally with new drama series formats
Grupo Globo, a powerhouse in Latin American production, continues to make waves internationally by selling formats of two acclaimed drama series. The celebrated shows “The Others” and “Justice: Life is Not Fair” are set to reach new audiences in Europe, with production deals finalized for Greece and German-speaking territories.
A new chapter for ‘Justice: Life is Not Fair’
In Greece, the adaptation of “Justice: Life is Not Fair” will be handled by Primavisione and broadcast on the Alpha network. This compelling anthology series, created by Manuela Dias, delves into complex narratives of legal and moral dilemmas. The production has already drawn significant attention, having been nominated for the International Emmy Awards for Best Actress and Best Drama Series.
The European journey of ‘The Others’
“The Others”, conceived by Lucas Paraizo, explores the tumultuous relationships between two neighboring couples whose lives spin out of control after a conflict between their teenage sons. The format for this series will also be produced and exhibited by Alpha in Greece. Meanwhile, in German-speaking regions, the production is set to be overseen by ndF (neue deutsche Filmgesellschaft), which may bring in additional partners for broader exhibition.
Success beyond borders
Angela Colla, head of international business and co-productions at Grupo Globo, emphasized the significance of selling scripted formats. “With the strength of our content, we bet on the sale of scripted formats as a way to amplify business possibilities and reach new audiences,” she noted. Globo’s strategy underscores their commitment to storytelling and adaptability, ensuring that scripts can be tailored to resonate with local cultures while maintaining their core creative essence.
A closer look at ‘The Others’
“The Others” has already made a significant impact, with the first season receiving widespread acclaim for its gripping plot and social commentary. The show explores themes of intolerance and the societal implications of escalating conflicts, offering viewers a deep, narrative-driven experience.
Season 2 of “The Others”, which continues from a dramatic cliffhanger involving Marcinho’s disappearance, shifts its setting from a middle-class neighborhood to a luxurious residential complex. This change brings new dynamics and challenges for the characters, further complicating their interactions and conflicts.
The show’s creator, Lucas Paraizo, expressed his excitement about the international reach of the series. “It is incredibly important as it shows the world that we can produce series that speak not only to Brazilian culture but resonate globally,” he remarked.
The evolving landscape of Brazilian TV
Paraizo is well-aware of the changes and expectations that come with creating content for an international audience. The second season introduces new characters such as Leticia Colin as Raquel, an ultra-religious realtor, reflecting Paraizo’s commitment to representing a broader spectrum of Brazilian society. “By 2030, evangelicals will make up almost half our country, and it’s crucial to explore these themes thoughtfully,” he stated.
Season 3 of “The Others” is already in the works and promises to take the story to new heights by moving it out of Rio de Janeiro and into the countryside. This shift will explore the intricate relationship between humans and nature, adding another layer to the show’s commentary on societal issues.
Insight into ‘Justice: Life is Not Fair’
“Justice: Life is Not Fair” also continues to garner attention, especially with its unique narrative structure and profound storytelling. The series has seen remarkable success on the Globoplay streaming platform, becoming the most streamed series within the first 30 days of its release.
Manuela Dias, the creator, has masterfully woven complex characters and gripping plots, which has significantly contributed to the show’s international appeal. This series highlights various legal and ethical questions, inviting viewers to ponder the intricacies of justice and fairness in society.
Highlighting Brazilian talent
Actors like Adriana Esteves and Antonio Haddad, who have become household names in Brazil, are receiving international recognition thanks to their performances in these series. Esteves, in particular, has been praised for her role in “Justice: Life is Not Fair”, adding to her repertoire of impactful performances.
A future of global engagement
As Grupo Globo continues to make strides in the global market, the future looks bright for Brazilian television. Recent successes such as the Amazon Original “New Bandits” and Paramount+’s “Anderson ‘The Spider’ Silva” further demonstrate the global appeal of Brazilian productions. These shows offer a complex portrayal of Brazilian reality, engaging international audiences with quality storytelling and compelling narratives.
As we look forward to more content from Grupo Globo, there’s no doubt that Brazilian television has firmly established its place on the global stage. Stay tuned for more exciting updates on these groundbreaking series and other upcoming projects that promise to captivate audiences worldwide.
