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International academy of TV arts collaborates with Dubai Studios
In an exciting development for the global television community, the International Academy of Television Arts and Sciences and Dubai Studios have announced a landmark collaboration. This partnership, formalized during the Mipcom TV market in Cannes, promises to bring fresh innovations and unparalleled excellence to the world of entertainment.
A partnership that transcends borders
At its core, this “Gala” partnership represents a significant step toward fostering excellence in television, particularly from the United Arab Emirates (UAE). The collaboration includes sponsorship of prestigious events such as the International Emmy World Television Festival in New York, which attracts over 600 television professionals from more than 60 countries each year. Additionally, Dubai will play host to several International Academy events, bringing the global television elite together in a city renowned for its ambition and futuristic vision.
Visionary leaders at the helm
The partnership was officially signed in Cannes by Mohamed Al Mulla, Group CEO of Dubai Media, and Bruce L. Paisner, President and CEO of the International Academy. Both leaders praised the collaboration as a monumental milestone that will foster cross-cultural collaborations within the global entertainment industry.
“This strategic partnership aligns with Dubai’s vision to amplify its media presence on a global scale,” remarked Al Mulla. He emphasized that the future of entertainment will be shaped by content creators whose voices are rooted in local culture and language. Al Mulla also highlighted the industry’s responsibility to champion these creatives and their unique narratives.
Paisner echoed this sentiment, expressing his enthusiasm for welcoming Dubai Studios as a sponsor of the International Academy. “We are looking forward to bringing the global television community together in Dubai for Academy Day,” Paisner added, acknowledging the dedication and foresight of Al Mulla and the Dubai Studios team in spearheading this important partnership.
Looking ahead: Initiatives and events
Starting in 2025, Dubai Studios will be among the sponsors of the International Emmy World Television Festival and the International Emmy Awards Gala in New York. This collaboration also extends to hosting a semi-final round of judging events for the International Emmy Awards competition, set to take place annually in Dubai.
An equally exciting aspect of the partnership is the introduction of an “Academy Day in Dubai.” This invite-only, high-level, four-day networking event is designed to shine a spotlight on regional cultures and media industries. It aims to foster a better understanding of regional business models and cultural institutions, thus facilitating cross-border collaboration and enriching the global entertainment landscape.
Dubai Media: A dynamic force in media
Dubai Media, the official media organization of the government of Dubai, owns an extensive portfolio of print, radio, and TV channels. This collaboration with the International Academy signifies a strategic effort to integrate Dubai’s robust media environment with the global television community.
Expert insights and industry reflections
From a technical standpoint, this partnership brings several benefits to the table. First, it enhances the visibility of Middle Eastern content creators on a global stage. By sponsoring and hosting critical industry events, Dubai Studios effectively positions itself as a hub for innovative and high-quality television production.
Global trends indicate a rising interest in diverse and multicultural content. With the backing of Dubai Media, regional creators will have more opportunities to showcase their narratives, thus enriching the global content library. This move is not just beneficial for Dubai but adds value to the international television industry by introducing fresh, authentic voices.
Moreover, this partnership exemplifies the trend of cross-border collaborations in the entertainment sector, highlighting the importance of cultural exchange and mutual understanding. By fostering such collaborations, both the International Academy and Dubai Studios are poised to set new benchmarks in television excellence.
these developments underscore the dynamic nature of the global television industry. As Dubai continues to rise as a media powerhouse, this partnership with the International Academy is a testament to the city’s unwavering commitment to excellence and innovation. Stay tuned as we continue to bring you the latest updates and insights on this and other groundbreaking developments in the world of entertainment.
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