New comedy series and TV platform growth: what’s trending now

Netflix unveils trailer for comedy series starring Ted Danson

Netflix has recently dropped the highly anticipated trailer for its upcoming comedy series, “A Man on the Inside”, featuring Ted Danson and Mary Elizabeth Ellis. This dynamic father-daughter duo promises to bring a blend of humor and heartfelt moments to the small screen.

The series is the brainchild of Mike Schur, drawing inspiration from the 2020 Oscar-nominated documentary “The Mole Agent”. Set to premiere on November 21, this eight-episode journey follows a retired professor, portrayed by Danson, who relocates to Pacific View Retirement Home in San Francisco. His aim? To aid private investigator Julie (Lilah Richcreek Estrada) in tracking down a missing heirloom. Along the way, he rekindles his relationship with his estranged daughter, Emily (Ellis).

A deeper look into the plot

In “A Man on the Inside,” audiences will find more than just a comedic narrative. The show delves into themes of family, redemption, and the length one goes to for those they love. Expect a series filled with witty dialogues, emotional reunions, and compelling character arcs. As Ted Danson transitions from roles in “The Good Place” to this, his seasoned charisma and timely humor will undoubtedly shine through, creating memorable moments on screen.

Mary Elizabeth Ellis, known for her quirky roles, adds a layer of depth and relatability to the character of Emily. The dynamic between Danson and Ellis will be one to watch, as they navigate their strained relationship amidst the backdrop of a mystery.

Explore more: Watch the “A Man on the Inside” trailer

Samsung TV Plus hits milestone with 88 million users

In tech-related news, Samsung TV Plus has reached a remarkable milestone, boasting 88 million monthly active users worldwide. This achievement underscores the platform’s growing influence in the FAST (Free Ad-Supported Streaming TV) sector, embedded within Samsung-made connected TV sets.

The rise of Samsung TV Plus

Over the past year, Samsung TV Plus has witnessed over 50% growth, propelling it to a dominant position in the market. This surge is reflective of a broader industry trend where ad-supported streaming services are becoming increasingly popular. As audiences look for cost-effective entertainment options, platforms like Samsung TV Plus provide high-quality content without the subscription fees.

Salek Brodsky, Senior VP and General Manager of Samsung TV Plus, commented on this success:

“The success of Samsung TV Plus reflects our commitment to delivering a superior user experience with high-quality content that resonates with consumers.”

This user base expansion significantly bolsters Samsung’s global advertising sales capabilities, tapping into prime demographics and enhancing late-night viewing metrics in the U.S.

Innovative ad solutions

Samsung TV Plus isn’t just attracting viewers but also advertisers. From Contextual Audience Collectives to interactive shoppable ads and gaming experiences, Samsung Ads offers a suite of innovative solutions designed to drive outcomes and measure performance effectively.

Michael Scott, VP and Head of Ad Sales and Operations for Samsung Ads, highlighted the platform’s appeal:

“For advertisers looking to drive outcomes and prove results, Samsung TV Plus brings together the best of TV and streaming to offer an effective and measurable performance-driven solution.”

A unique footprint in digital advertising

The device-based approach of Samsung TV Plus marks a distinct departure from traditional digital advertising networks. This unsual footprint underscores the evolving landscape of digital media, where integrated solutions across devices create seamless consumer experiences.

Samsung’s proactive strategy in aligning ad solutions with user behavior trends reflects broader industry shifts towards personalized and dynamic ad content. By leveraging demographic insights and viewing habits, they continue to innovate and capture market opportunities.

Reflections on the entertainment landscape

As we explore these developments, it’s clear that the interplay between high-quality content creation and dynamic, user-centric platforms continues to shape our entertainment experiences. Whether through captivating narratives like “A Man on the Inside” or the expansive reach of Samsung TV Plus, the future of media and entertainment promises continued growth and innovation.

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